Beyond Clicks: Crafting Customer Bonds with Digital Marketing Tactics banner

Beyond Clicks: Crafting Customer Bonds with Digital Marketing Tactics

|Technology

Customers are an integral part of any business. After all, as the main source of profit, the more customers businesses can entice to try their product or service, the higher the revenue is. On the other hand, the more a business forgoes building a worthwhile relationship with its customers, the fewer customers will stay, and the higher the chances that the business will fail in the long run. Indeed, customer relationship management is important, and honing a bond with customers can help businesses earn a boost in revenue. 

 

Retaining customers is far more than just providing a high-quality product or service. Any business can tie up with or even top the quality of a certain product or service– it’s the provided customer service that helps businesses prevent their customers from choosing a different brand. Customer bonding allows businesses to create a relationship with their customers– allowing the business to receive more than just profit, but also loyalty and preference. With PurpleBug’s Smicos, businesses can create specialized customer experiences that can surely improve a business’ bond with their customers. In this article, we will discuss how businesses can utilize digital marketing tactics to create indispensable customer bonds with the help of Smicos. 

 

Crafting Customer Bonds with Digital Marketing Tactics

Strategies for Building Long-Lasting Customer Bonds

Image from LinkedIn

 

Harness The Power Of AI

Staying in the competition can be easier by adopting the latest innovations in the industry. In digital marketing, the integration of artificial intelligence (AI)  in various processes has become integral while multiple leading businesses utilize AI in their business processes. Harnessing the power of AI is a great way to help businesses improve their customer service and Smicos does exactly just that. With Smicos, businesses can design their own chatbox that is suitable for their brand, and the type of interaction they strive to have with their customers. 

 

Use Smicos’ Live Agent Transfer Feature For Smoother Online Customer Service

Improving customer experience is another digital marketing tactic that businesses can employ to develop customer relationships. According to Aivo, an estimated average of 1.4 billion people use chatbots worldwide. However, as common as chatbots are, AI-powered chatbots help businesses take it a step further by providing a conversational consultation that can proceed to a consultation with a live agent after review. With Smicos, businesses can craft an indispensable bond with their customers that can help them create a smooth transfer from a productive chatbot conversation to a live agent consultation– that is, if the AI chatbot does not solve the problem first. 

 

Get A 24/7 Tech Support To Secure Smooth Business Operations

Many businesses only provide support during business hours, but 57% of customers prefer having a 24/7 support system according to Geckoboard. Utilizing 24/7 tech support involves a dedicated team of support professionals specifically assigned to handle the technical side of customer queries, address issues, and provide training to the business. With Smicos, businesses can receive round-the-clock technical support to a business and ensure that their customer service processes will always be up and running. 

 

Success Beyond Clicks

There are many digital marketing strategies that a business can utilize in order to reach the conversion. From improving customer bonds through better business-customer interaction to securing a 24/7 technical support team, businesses that utilize these digital marketing tactics can surely improve their relationship with their customers. And with Smicos, these important business objectives can easily be achieved.

 

Want to know more about Smicos? Visit our website!